UNDERSTANDING GEN-Z’S ATTITUDE TOWARDS PENANG’S LOCAL FOOD: THE ROLE OF EMOTIONAL, PRESTIGE, AND QUALITY-VALUES. Quantum Journal of Social Sciences and Humanities, [S. l.], v. 7, n. SI5, p. 20–29, 2026. DOI: 10.55197/qjssh.v7si5.1735. Disponível em: https://www.qjssh.com/index.php/qjssh/article/view/1735. Acesso em: 8 nov. 2026.