DECISION-MAKING IN CHOOSING TOURISM MANAGEMENT AT DE LA SALLE UNIVERSITY DASMARINAS AMIDST PANDEMIC

Authors

  • YVETTE MAGADIA BARCELON College of Tourism and Hospitality Department, De La Salle University, Dasmarinas, Philippines.
  • MA LEICA NADINE HERRERA College of Tourism and Hospitality Department, De La Salle University, Dasmarinas, Philippines.
  • RHYZA SHANICE ESPENILLA RAMOS College of Tourism and Hospitality Department, De La Salle University, Dasmarinas, Philippines.
  • MARIO LUIS JAMORALIN College of Tourism and Hospitality Department, De La Salle University, Dasmarinas, Philippines.

DOI:

https://doi.org/10.55197/qjssh.v4i4.247

Keywords:

COVID-19, decision-making, tourism, expectations, motivations and behaviors, online-learning

Abstract

The COVID-19 pandemic has impacted the tourism industry is by the use of online learning. The purpose of this study was to evaluate disparities in gender and year in school, such as those between freshmen and sophomores, in terms of participants' Expectations, Motivations, and Behaviors. The research aims to determine the factors determining first-year students' decision-making in choosing Tourism Management at DLSU-Dasmarinas. The study was a pilot study consisting of twenty HTM students. The most current research on the reasons why Asian students choose to major in HTM was used as a guide for determining the motivation statements that would be included in the survey instrument. The analysis of the data for this study was carried out in three stages: [1] information on the respondents was obtained from the findings of descriptive statistics (means and frequency); [2] the data that were gathered were subjected to a factor analysis in order to determine the fundamental aspects of HTM research expectations, motivations, and behaviors; [3] only factors that had an eigenvalue of more than one were considered valid, and only items that had factor loadings and commonalities greater than 0.4 were included in the final factor structure. The results of the study show that there is no significant difference in the decision of freshmen students for choosing tourism management in a school with a high tourism enrollment rate of 246 from the previous term. It is also hypothesized that the demographic profile of the respondents is a significant factor that determines the decision. In addition, the results of this exploratory study will aid in identifying the topic areas within HTM in which Filipino students prefer to concentrate in their studies of the subject. The findings of this research study will provide awareness, understanding, and an opportunity to recognize.

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Published

2023-08-28

How to Cite

BARCELON, Y. M., HERRERA, M. L. N., RAMOS, R. S. E., & JAMORALIN, M. L. (2023). DECISION-MAKING IN CHOOSING TOURISM MANAGEMENT AT DE LA SALLE UNIVERSITY DASMARINAS AMIDST PANDEMIC. Quantum Journal of Social Sciences and Humanities, 4(4), 44–54. https://doi.org/10.55197/qjssh.v4i4.247

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