AI ADAPTATION, COMPENSATION, CULTURE AND LEADERSHIP: FACTORS INFLUENCING EMPLOYEE MOTIVATION AMONG WORKING ADULTS
DOI:
https://doi.org/10.55197/qjssh.v7si4.1635Keywords:
employee motivation, multi-generational workforce, hybrid work, Artificial Intelligence (AI), private sector, Kuala LumpurAbstract
As the corporate world quickly changes, companies are facing the challenge of managing employees from different generations while shifting to hybrid work models. At the same time, artificial intelligence (AI) is reshaping traditional job roles and how organizations operate, prompting a fresh look at what truly motivates employees. This study explores what drives motivation among private sector workers in Kuala Lumpur, Malaysia, focusing on the mix of generations, hybrid work setups, and fast-paced technological changes. Using McClelland’s Need Theory and Vroom’s Expectancy Theory to cover both internal and external motivators, the research collected data from 384 working adults and analyzed it with SPSS software. The results show that compensation, recognition, and organizational culture play important roles in motivating employees. On the other hand, leadership styles and adapting to AI technology didn’t significantly impact motivation in this setting. These findings highlight that even though AI is becoming common in workplaces, technology adaptation hasn’t yet become a main factor in what drives employee motivation.
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